[light_hue_1]

> The competition would be carbon neutral pesticide free soybeans, which I'm not sure are readily available? Soybeans also typically use energy intensive nitrogen fertilizers, which I'm not sure this process requires. (It might, not sure.)

No it's not. This is the kind of thinking that so many new founders screw up with.

The competition is what users are willing to buy instead of you. That's regular soy beans, not whatever market you decide it should be. Don't think this way.

[washbrain]

I'm thinking like a consumer, specifically me as a consumer. I do not know how many consumers are like me, but I'm always looking for vegan, well rounded, non industrially farmed, pesticide free protein sources. So far, the leading candidate is pea protein, and while I love soybeans and tofu, it's hard to find soy that is ethically sourced. (Not encumbered with awful genetic patents, for instance.)