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by mal-2 1410 days ago
Yeah I don't have numbers to back it up so I can't say for certain. I wouldn't agree it's negligible though, because I often am served educational content that's not an interest of mine (eg nutrition, DIY repair, writing). So the algorithm knows that content is desirable to some users, but is testing if I'm personally interested. Anecdotally I am constantly hearing friends talk about stuff they 'learned on TikTok'. Qualitatively, the content consistently seems more serious and useful than content I see on YouTube, Twitter, or Reddit. So my experience of TikTok has been that it's a mixture of entertainment and serious discussion. I think that balance is a large part of why it's so engaging.