[thenerdhead]

I think it's fairly safe to say that most true data-driven companies sustain their innovation and business over the years. They have little incentive to take many risks and will hold their own throughout time.

That's to say that real innovation is being more data-inspired. Taking risks with what is known based on your intuition/opinion.

A timeless read on this topic is Clayton Christensen's "Innovators Dilemma".

I think the exact same phenomena applies to investing too. You can sustain your growth by making moves purely off data, but your big wins may come from being "data-inspired"

This blog somewhat covers these ideas in more detail: https://amplitude.com/blog/data-driven-data-informed-data-in...

The irony in this all is that nobody can tell the future and therefore what we know in the current moment is the best thing we've got. Even those with more experience, resources, and knowledge can be disrupted. That's the beauty of the world.