[givemeethekeys]

To me, calling it a "dealership fee" implies I'm getting something special from the dealership in addition to buying the car from them.

[Kon-Peki]

You are getting something special: A guaranteed financial loss.

$20k buys a lot of gas, and you get to finance it too.

[koolba]

Of course there's a $15K markup. Something has to pay for that crappy cup of Flavia coffee you get in the waiting room.

[jedberg]

You are getting something special -- the fact that they have one on hand. :)