| In the example you cited I don't think that's a nudge? Or is it? I ask because I am sure that changing defaults DEFINITELY works, especially if the user does not have a strong existing preference. You're not really changing user behaviour most of the time, you're changing the outcome of what they're trying to do, which is to reduce their cognitive load by ignoring as much as they possibly can. |
I mean I just found out two weeks ago you could change the hacker news banner color. Are you telling me I’m in a statistically insignia can’t minority of hacker news users?
Also how many settings are there in the average application, you can’t tell me most users go through all of those settings to get exactly what they want.