| >get rid of the buzzwords such as 'SEO' and 'accessibility' to just think of putting the customer first >a customer first ethos and not treat them as 'disabled' That's a weird way of phrasing it. It sounds to me like you try to play accessibility and customer focus against each other. I'd argue that speaking about "customers" instead of "humans" is counterproductive and only some kind of commercial websites like online shops could be compared to a retail businesses. Also, "accessibility" is not a buzzword. Maybe you could get comfortable with the term universal/inclusive design? https://sayyeah.com/digital-insights/universal-design-access... >Text might be below the size Google deems 'accessible' Which Google guidelines you are referring to? >Making that text big and chunky might upset designers who want the customer to be browsing by pictures not words. Do you assume good design and accessibility can't go together? Developing an accessible product generally means that ideally everyone involved has some basic knowledge about a11y. I totally agree that using "SEO" to justify certain decisions is (almost always) a bad idea. Referring to detailed guidelines like the WCAG may be helpful in order to get everyone on board. Obviously designers will get frustrated when told without explanation or context that their design needs to be changed in favor of a11y. |