Are you sure? I distinctly remember them boasting in a keynote about how many Android users were using their app to switch to iOS. I could definitely believe that it's not a high strategic priority though.
> It is far more profitable now than it would be in a race to the bottom as a commodity hardware maker.
Agreed, but I don't think it would have to turn into a race to the bottom. Apple is a luxury brand now, and I expect they would continue to maintain that. The Apple logo is very much a status symbol (particularly for the young. My teenagers are literally made fun of at school for having "Androids" instead of iPhones), and I wouldn't expect that to change much. In fact I think as more people adopt it, being an Android user would become more of an aberration from cultural expectations than it already is.
Are you sure? I distinctly remember them boasting in a keynote about how many Android users were using their app to switch to iOS. I could definitely believe that it's not a high strategic priority though.
> It is far more profitable now than it would be in a race to the bottom as a commodity hardware maker.
Agreed, but I don't think it would have to turn into a race to the bottom. Apple is a luxury brand now, and I expect they would continue to maintain that. The Apple logo is very much a status symbol (particularly for the young. My teenagers are literally made fun of at school for having "Androids" instead of iPhones), and I wouldn't expect that to change much. In fact I think as more people adopt it, being an Android user would become more of an aberration from cultural expectations than it already is.