[pliny]

The difference is between something obvious and uninteresting (equity comp goes down when the value of the equity goes down) and something interesting and untrue (tech salaries are crashing). I get that post writer needs a hook in case they have something interesting to say about the equity comp situation (having read the article I don't think this is the case), but lying in the title to trick people into reading your article is still bad.

[jasonlotito]

Then you flag it.

Commenting about it promotes it.

Comments like the one I replied to are worthless at best, and more harmful than any title.

[slowmovintarget]

I disagree. Here on HN, I generally read the comments before reading the article because I'll usually get a quick idea of whether the article is worth my time.

This doesn't work well elsewhere, like Reddit, but it does work here. Comments will, at the very least, steer me clear of wasting time. I'm guessing I'm not alone, though.