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by msadowski
1430 days ago
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My only advice would be create good content and make it consistent. Each of my issue title is: “WR: Issue #X” and consistently I get an open rate of around 45% consistently, because I hope people find my work useful. I also make the newsletter available on the web and provide an RSS feed to make it as easy as possible to get latest issues. Also, if you use Mailchimp (and I imagine similar) the open rate is not counted if someone doesn't open your tracking pixel. They would only get counted if they click on a link. |
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