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by kareemm 1428 days ago
Some light theory and heavy practice is the best way to improve. Credentials: been doing UX work for 25 years and I run https://www.TrialToPaid.com where I'm well paid to improve UX to grow trial conversion revenue.

Here are three steps you can take:

1. Read Don't Make Me Think by Steve Krug, User Interface Design for Programmers by Joel Spolsky, Refactoring UI, and (optionally) The Design of Everyday Things (this will get you paying attention to UX and UI in the real world). The core principal of good UX is Spolsky's maxim: "A user interface is well-designed when the program behaves exactly how the user thought it would."

2. After reading, go do 10 hallway usability tests on an interface you know well.

3. Then redesign the interface using the principles from #1 and run usability tests on that. Later, rinse, repeat.

The main idea here is:

1. Get some decent grounding

2. Learn from where users stumble over an interface

3. Try and improve the interface

4. Get feedback on your improvements (did they help? what other problems did they cause?)

2 comments

Your site is down buddy
Yeah it's not a great user experience currently. I think the problem is a typo. There is a website without the www that works.

http://trialtopaid.com

It's an instant redirect to another domain.

links broke