[ramraj07]

At least my suggestion is that the more effective way to reduce emissions (given we are not gonna go fully green for 80 years probably) is to just spend less. Park more of the money you make. Make Even more money and park it more.

Economically that might be the worst but environmentally that might be the best. The pandemic lockdowns kinda proved that as well.

Having said that your approach isn’t mutually exclusive. Even this dimensional balance method still suggests if more of our economy goes green then it’s better. So if your endeavor can shame more orgs to go green then great.

[tedpower]

Unfortunately 'spend less' is not by itself a viable strategy for most growing companies. Companies need to invest in their growth. But companies can instead shift their spend from higher 'carbon intensity' goods and services to lower carbon intensity goods and services. E.g. if you need to buy a vehicle, buy an electric vehicle. Or if you need to rent office space, rent well-insulated efficient office space. Or if you need cloud hosting, select the greenest cloud and the greenest region. Or if you need to meet with a prospective customer, maybe do it over Zoom vs. getting on a plane. We try to help you prioritize that list of lower-carbon options.