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by wisty 5333 days ago
People optimize like crazy to get users to convert. I'm pretty sure that if it were as easy to get help as it was to download the app, more would do so.

You used to only get users who were smart enough to find the download link, which might have even been on a subpage. Now, you get the people who can only be bothered if they need only press the great big button in the center of their field of view.