[DaveFr]

> Looking ahead, Fulford said, Feeld might expand to connecting people in physical spaces and at events as well as online. “We don’t see ourselves just as a dating company,” he said but, rather, as “something that potentially looks like a media or network platform company.” It’s a nice idea, but making Feeld too much about figuring out who you are and less about already knowing might alienate a user base that is tired of having to explain itself. Its members just want to meet others who have already been to the rave, or the dungeon, or the dark room, or the play space, and who don’t need the rules of engagement to be spelled out.

This is a company that in it's pre-Eternal-September era and might not realize it. I hope they figure out how to retain their magic.

[0xBABAD00C]

What should they do differently were they to realize it's post-Eternal-September?

[DaveFr]

If they are in a post-Eternal-September situation, they follow the Facebook.com path: grow at all costs, then coast and squeeze revenue until the last wave of users leave. (FB's TAM is "everyone", so it's lucrative. Most others have a smaller market).

If they are in a pre-Eternal-September situation and they want to avoid Eternal September, that's different. Then, they should work to slow user growth, improve onboarding, and have some moderation. The goal is to integrate new users slowly, so they buy into the culture before they change it. It's difficult.