[taa]

The overall market is estimated to be at 10's of billions of dollars in size. No one is even close to being a market leader, although companies like box.net, dropbox, and sharefile have some established customer base. But there is plenty of opportunity for new players to enter and disrupt the market, and investors don't want to miss out on that.

Investors already in this space may see investing in other guys like an insurance policy to maximize the chances of one of their portfolio companies making it big. But there are other investors who missed the boat on earlier opportunities and are looking for ways to enter this market through the newcomers.

From the perspective of a cofounder in this space - there are many interesting problems that no one has solved yet and there is a lot of potential to innovate, disrupt, and make a difference. At least that's what's driving my passion.

Disclaimer: cofounder of TitanFile.