| Collecting the rhetorical BS: "scraping attacks" Scraping is not an attack. Monopolists want to pretend they own your data because they get unlimited access to monetize it whereas competitors should have none. "self-compromised" Monopolists want to sell you thus it's imperative they maintain the fiction of "one person, one account". By admitting you own your account, they'd have to allow sharing and they wouldn't be able to provide their customers (advertisers) with reliable data about individuals. "protect people from scraping" Monopolists will protect themselves and call it protecting you. They will attempt to make you afraid of some other actor using your data in harmful ways so as to detract from how they monetize you and use your data in harmful ways. "deter the abuse" Monopolists don't want to argue about what constitutes abuse. Anything they write in their TOS is entirely for their benefit and only constrained by local law (if that). They will abuse you to the fullest extent they can get away with while arguing that any action to use your rights is "abuse." "safeguard people against clone sites" Monopolists want to maintain their monopoly, there is no greater threat than a direct challenge to that monopoly by allowing data to move freely. -- More subtle but even more ironic rhetorical points "for hire" / "paying for access" Emphasizing that people making money (gasp) for providing this service, is bad. "industry leader in taking legal action" + "across many platforms and national boundaries, also requires a collective effort from platforms, policymakers and civil society" Monopolists can pay high priced marketers to rebrand them as patriotic hero figures fighting valiantly for the little guy. |
Over the last few years or so it feels like, to reference a @dril tweet[1], Facebook has just been 'turning a big dial taht says "data access" on it and constantly looking back at the audience for approval like a contestant on the price is right' with how much it allows 3rd parties to get at its data.
Keep in mind ~5 years ago the big thing at FB was "Open Graph" and "Graph Search" which gave everyone really in-depth access to their data with the idea that Facebook would be the "data platform" on top of which all of these 3rd parties would build apps and interfaces. This of course eventually resulted in the whole Cambridge Analytica thing and now this gigantic swing in the other direction of being overly protective of the data as a kneejerk PR reaction to all the bad press.
FB loved sharing data and provided a direct API for accessing it when the public narrative was about data freedom and 3rd party developer friendliness and it hates giving any access at all and goes around sues web scrapers now that the public narrative is all about privacy.
Facebook will happily align itself in whatever way results in the least public outcry arguing they shouldn't be allowed to have the data in the first place regardless of if that means giving access or restricting it.
1: https://twitter.com/dril/status/841892608788041732