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by dgurney
5343 days ago
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Well, a lot of new media companies, including Grooveshark, have made exactly that argument. It might work for larger artists with a built-in fanbase, which makes virality easier to achieve since it'll start with some sharing momentum. But for indie artists with very small fanbases (I'm talking hundreds of fans, not thousands), having your music available for free doesn't do as much for you. The fans who would have bought your album will now listen for free and not buy it, and nobody else has heard of you. Plus, explosive virality will be harder to achieve - in general - with such a small number of people to begin with. Again, I'm sure Spotify pays out a significant amount to the record labels and major artists, but I'm talking here solely from the perspective of a small indie musician with a, say, 200 person fanbase. In that case I don't think your argument makes sense. |
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