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by jollybean 1454 days ago
It's still not concise enough. It's a long article you have to read to figure out what you are reading about.

"WTF IS IT?" is an endemic problem with marketing and startups.

Marketing is a skill, that many people in marketing so often don't have, and lot of leaders fail to grasp. It's so sad.

Imagine losing 1/2 of your potential uptake because of poor choice of words.

1 comments

I think is more of an indictment on the javascript ecosystem generally, because there's so much more to building an app that runs JS than just your standard MVC/MVVM/pick-your-pattern web frameworks.

You have to deal with various layers of transpilation on your JS, styles and assets and that all needs to be flexible enough to fit a wide set of use cases for the community. It's gotten to the point you need to be an expert in all of the different ways you can bundle and deploy a JS app in order for the jargon associated with these tools to make any sense.

You're right that JS is a mess, but this is not a JS problem, it's a tech problem.

I see it over, over and over again.

I see young people pitching their tech and I have no f*ing clue what they are talking about.

I would say >50% of web sites don't do a very good job of explaining anything.

Vercel is one of the worst offenders.

I see the same issue with libraries and frameworks in any language. For example, I came across Dark Lang [1] yesterday, and the front page is similarly cryptic if you aren't familiar with back end work.

[1]: https://darklang.com/

Hilariously I came across that one as well as a good 'WTF' example.

That said - I feel for some of these dudes just wanting to make a framework, struggling a bit with the 'communication' part.