[drcube]

This is the same Apple that was sued by Apple Music (the Beatles' record company) and promised not to enter the music business. Then came itunes, and Apple Computers was rich enough to settle with Apple Music for millions.

Maybe this "appleaday" restaurant could promise Apple they won't enter the consumer electronics market, and then just do whatever the hell they want anyway.

[ghshephard]

In Walter Issacson's Book, Apple Inc paid Apple Corp $500 million dollars for the worldwide rights to the "Apple" name, and then licensed it back to Apple Corp. When you invest 1/2 Billion dollars in a name, you want to make sure you don't lose rights to it by not defending your trademark.