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by masswerk 1461 days ago
Because this is what other electronics manufacturers like Sony, Panasonic and Sinclair already did. On the other hand, there was this long lasting dream of television on the wrist (compare Dick Tracy and its audiences now having grown up to become potent consumers) and Seiko was a watch manufacturer. This long lasting dream is also why we have now smart watches, but still no wrist TV. :-)

BTW, the usefulness of these tiny pocket TVs of the early 1980s was quite heavily contested. The Seiko interpretation of the theme had some going for it regarding the the show-off factor, which isn't to be discounted for when it comes to (expensive) novelty items.