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I'm thinking of applescript in particular, but voice assistants in abstract.

Applescript is sold as a natural english like language, but it's really not. At least it's well documented.

Voice assistants are more like your product. Ask it a question, get something. But you have to ask them to do things in very particular ways or you don't get what you want. And there's usually zero documentation.

As an interface to SQL, your product is going to have to let me specify pretty specific relations, and that's going to take pretty specific words, IMHO. Think about how a user would ask for an inner join vs a left join vs a cross join.

Some ORMs have a pretty similar issue, where you learn an entirely different way to formulate queries, that ultimately get turned into SQL, but I'd rather work to understand SQL than to understand an abstraction over SQL (unless it gives a singificant benefit).