[utdiscant]

I disagree. There are entire companies built around making it simpler to implement and manage SSO (like https://workos.com/ which we use) - it is time consuming to support. Enterprise pricing will always be about finding some way to gate enterprise users into a more expensive plans.

Let's take Tuple as an example. You put "Active user pricing" into Enterprise plan. Why is that not "table stakes"? It does not involve complex tech, and not charging inactive users seems like a fair thing to offer all your customers?

This blog post feels like a "beef marketing" play out of Basecamp's marketing book.