Google and Facebook make insane profits. Advertisers are paying huge $ per click or for YouTube views. Maybe Google management is suboptimal, but the company generates cash like no other.
I agree and own Google stock, but I would be a little cautious:
"After the collapse of the stock market during the recession of 2008, ad spending saw a reduction of over 27% across all channels." [1]
Now that is across all channels so firms might prioritize Web over TV/Print, and that is from 2008 when much more spend was focused on TV, but food for thought.
"After the collapse of the stock market during the recession of 2008, ad spending saw a reduction of over 27% across all channels." [1]
Now that is across all channels so firms might prioritize Web over TV/Print, and that is from 2008 when much more spend was focused on TV, but food for thought.
[1] - https://www.wearemiq.com/blog/advertising-during-a-recession...