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by billybuckwheat 1485 days ago
Is it the chips themselves or the tastes of the people eating them? Maybe most consumers don't want exotic or oddly-flavored chips. I spent some time as a child in Canada and remember there being roast chicken and hamburger flavored chips. They didn't last long.
1 comments

The focus groups target people who are already heavy potato-chip consumers. The article alleges that demographic is variety-averse.