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by cloudwalking 1487 days ago
They aren’t, yet. There is enough demand that Ford does not need to produce these smaller pack cars for a few years at least. Much like Tesla, they announce the cheaper (shorter range) config, but enough demand exists they never need to actually build it.
3 comments

The larger pack gets you a much larger towing capacity, in exchange for less cargo capacity (weight, not volume). You don't get much cargo either way, so for the commercial market trailers seem like something you have to have, and the extended range battery is thus required.
Yep. And here in Canada my understanding is the $40k (US) variant won't even be sold to consumers. Fleet vehicle only.

This is an ongoing switcheroo with EV manufacturers unfortunately. Targeting the high margin luxury segment only. They announce lower trims with cheaper prices only so that they can bait consumers but also get in good with various government subsidies.

Likely it all has to do with battery supplies. There's just not enough of them.

Many fleet purchasers are very much interested in the short range model. It's being targeted at businesses, not end consumers. Local businesses like landscapers don't need a ton of range. I believe Ford's long term strategy is to make up for the small margin with high volume on this model.
Yes that is a good long term strategy, but short to medium term, there are not enough batteries, and batteries are not cheap enough. It's aspirationally priced (which is OK because there is so much demand for the expensive models too right now).