[alberth]

Off-topic: I really liked the previous homepage you had instead.

I completely realize that the copy is largely the same (which you have amazingly good copy), but I think you're confusing the potential buyer by having an Analytics Dashboard as your hero image.

You're not an analytics product. You're a publishing platform making it easy for people to make a livelihood using your platform. As such, the hero image should be about that person and/or publishing ... not about clicks and page views.

[hedora]

Agreed. I've never heard of Ghost, but my thought process was roughly this as I read the article (Based on comments here, I think most of my conclusions were wrong):

- Oh, an editor that's somehow optimized for professional flows. Maybe that's worth learning.

- Nope, wait. This is an analytics product for people with lots of readers. Meh. ...vague privacy concerns...

- Looks like a "call to ask for pricing" model or something.

- I wonder if this supports RSS, or if it'll break my reading flow if it catches on. (Scroll down, see there's no rss icon). Nope. Back button.

Anyway, congrats on the 5.0 release!

(Please take this as constructive criticism, and note that I'm not your target audience!.)

[sph]

Same. Someone recommended Ghost to me for my blog, went on the site and immediately "hmm, this doesn't look like a blogging platform..." Took me a couple tries to dive below the slick marketing speak to find that it is, in fact, a publishing framework.