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More importantly, I think ads should have a separate tab. If your post is an #ad, 'ad', paid partnership (or anything other way that influencers use to just fit in with the rules), the photo/video should be put in there. It should be more or less permanent (short of appealing for removal) - so there's thought behind posting.

If you're happy to get paid for it, we should overtly know it's paid for and that you stand behind. Let's hold influencers responsible for the shit they post.