[dgb23]

You can also just use an RSS reader, to solve many of these problems for you.

In addition:

> Harder for publishers to run own code and track you and run more analytics? Awesome.

Now it's just Google who tracks you.

> Harder for publishers to embed ads? Great.

Not for Google.

They would also automatically log you in if you visit an AMP page.

Make no mistake, this was just an attempt of control. The much more reasonable alternative to incentivize higher performance and less bloat, but let publishers decide how to achieve that. Lighthouse helps to some degree.

[jasode]

>You can also just use an RSS reader, to solve many of these problems for you.

You're inserting the typical "you can just ..." tone in your advice as if it's a simple solution but you're overlooking the full context of the parent's post:

(1) RSS works better for a known set of urls to pull from. When the parent states that he's randomly clicking on news stories (some being AMP cached pages) from Google search results, that's not really something that RSS can solve because one can't predict the unknown future urls to include in a feeds list.

(2) Many publishers (e.g. news sites like NYTimes) that offer RSS do not put the full text and only offer the headline and/or a partial extract.

[dgb23]

You're right on both accounts. Should have said it solves some problems. We still want incentives for performant, lightweight websites as I said further down. (Not to say that there aren't any great websites that are not lightweight, but the value they provide outweighs the cost, from the users perspective.) Point being, AMP isn't needed for any of this.