[p-e-w]

> Marketers and documentation writers use markdown and git for building websites and books.

In the software industry, sure. Outside of it, I'm willing to bet that 95% of marketers have no idea what Git is.

And Markdown? This again seems highly specific to the tech/open source/blogging microcosm. In the "real world" it's all Microsoft Word, or DTP tools for people who are closer to the printing process.

[vertere]

It seems like broader adoption of Markdown (or similar lightweight markup) would greatly help with broader adoption of git.