[adventured]

The parent did not say that was the reason, they said McDonald's leaving has symbolic meaning - which it absolutely does in a huge way.

> These enormous multinational behemoths - as an entity - don't give two shits about the people dying in Ukraine, Russian soldiers dying, or the Russian people enduring hardships. They care about profit.

Of course they do care about the context, very obviously, precisely because it can affect their profits. Which is why so many companies rapidly bandied together and left Russia, even when they legally didn't have to. The stigma of being associated with Russia is brand damaging, which is ultimately profit damaging (and Russia isn't worth enough as a market for most corporate giants to warrant taking that brand hit). That's the clear corporate equation.

[chongli]

Thank you. Far too often people will jump in and cry "all corporations only care about profits!" which is about as interesting a statement as "all programming languages are Turing-equivalent".