[whelton]

I've been building https://conjure.so in public, solo and bootstrapped, for ~19 months now, by sharing milestones and learnings periodically.

From building in public, I have built a waitlist, gained customers and built a modest following for Conjure's Twitter account. A decent number of people are more interested in following the journey, rather than becoming a user.

While I've mostly optimized for building and learning to date rather than growth, I haven't worried about the cadence of posts nor let it overly distract me.

I've output more content when it has served me (eg get users) and less when I've been focused on development or implementing learnings.

For me there has also been a catharsis from building in public, having leaned into the transparency and vulnerability aspect of it. I used to be very concerned with what people thought of me. It feels like such a relief to openly share metrics (currently ~$800 MRR) and celebrate each minor win, without self-diminishment.

After this major update I'm finishing up, I'll now go more frequently on comms and growth as it can better serve me now, given the substantial product development now done, learnings implemented and evidence of the product providing value having had daily active users for several months now.