[echelon]

> And EPIC now has to individually manage the acquired companies, make sure they're not competing against each other

Tim Sweeney is buying creator marketplaces. The Github in each market: 3D (sketchup/artstation), 2D (artstation), music (bandcamp), etc. It's the Microsoft play, but for creatives.

He's trying to leapfrog the gaming industry and build a content creation engine that encompasses Hollywood, marketing, architecture, automotive, you name it. He's actively cultivating skilled creator mindshare and winning.

He's also trying to set legal precedent that siloed distribution marketplaces can't charge an arm and a leg and enforce draconian rules, because his play is a two sided multi-channel marketplace where he wins regardless of where you buy or sell.

The endgame for Tim is huge if it works.

[chucky_z]

The thing that sucks for me is that while I fundamentally agree with everything Tim is doing, he has got to get some better PR because I am so tired of this. I am tired of Tim Sweeney and Epic this multi billion dollar company going “boohoo I’m so bullied,” like, shut up and just do the thing without trying to smear anyone and everyone who isn’t yourself.