[hammock]

Physicians have a certain amount of Continuing Medical Education required each year to maintain their state certification. At these CME conferences, patient cases, novel treatments, etc are presented to the audience.

There’s also plenty of marketing done to physicians by pharma and medical devices.

[maxerickson]

There's apparently more than a few doctors that don't really know about Paxlovid or Evusheld, which isn't exactly encouraging.