[Mentlo]

Before people get overly excited about this - it will be very important to see how exactly it's worded in the legislation itself.

Anti-discrimination legislation has already made black-box algorithms illegal if they are deciding on anything that a user might take objection to - so for most use cases this is not a big change.

As for - the recommender systems will have to not be based on profiling - unless we're talking about removing recommender systems based on data altogether - it will be interesting to see what the legislation considers profiling. If I tie your recommendations to the last viewed piece of content (content contextual recommendation), is that profiling? It's arguably worse for the user and for society more than profiling recommendation. If the recommendations are based on your explicit categories is that not profiling? Yet it's the principle used in news aggregators for the last 30 years.

The wording is going to be important here.