> We try to offer much more human support. Such as daily texts and manual verification of goals instead of just pulling data from an API.
If people value this at $12/mo, that's great. It has no use for me, and will likely detract many from joining. When Beeminder raised their rates from $4/mo to $8/mo, they put in all kinds of mitigations for the customer:
1. Not charged if you don't have any active goals.
2. If you fall off track and have to pay an amount, they deduct that from the monthly cost.
The key is to make it easy for people to sign up.
Also, anecdotally, the majority of people will fail the first time round. My first stint with Beeminder was mostly a failure and I stopped using it for a few years. Then I came back to it with the lessons learned and use it much better now. If it cost me $20/mo, I'd probably never have returned to it.
I bet many people failed trying services like beeminder. The stakes are high. If it works, the upside is huge. If If doesn't, just a couple dozen dollars lost. Experimenting is a no brainer.
If it works, 12 or 20 dollars/mo is ridiculously cheap.
I'd pay $200/mo if it works and helps me achieve more in less time. Many would be able to recoup this investment in one or two productive days...
> I'd pay $200/mo if it works and helps me achieve more in less time.
Think of fitness programs. Many would pay $200 per month for one that works. But are they willing to pay that much for each one they try till they find the one that works? The data is clear that they don't.
There is little innovation in this particular offering. Why go with this service vs other ones?
If people value this at $12/mo, that's great. It has no use for me, and will likely detract many from joining. When Beeminder raised their rates from $4/mo to $8/mo, they put in all kinds of mitigations for the customer:
1. Not charged if you don't have any active goals.
2. If you fall off track and have to pay an amount, they deduct that from the monthly cost.
The key is to make it easy for people to sign up.
Also, anecdotally, the majority of people will fail the first time round. My first stint with Beeminder was mostly a failure and I stopped using it for a few years. Then I came back to it with the lessons learned and use it much better now. If it cost me $20/mo, I'd probably never have returned to it.