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by hackerfromthefu
1519 days ago
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Well .. not really. Not at all. How could you even think it matters? Musk could simply setup muskannouncements.com and blog his own tweets. No one may search for your announcements, but you better believe for his site he will still get full coverage. ergo he's not doing it for his own announcements. it will be for a mix of media influence, and to address the bias in twitters 'fact checking' |
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I do agree he is doing things for reasons besides his own announcements, but I cannot agree that it's not part of it. Some people may simply not care enough about EVs to bother, as technologists we assume people see the world through our lens but I bet you many people have barely bothered to research his cars, they only know Tesla in a cursory fashion the same way you might know Nissan or Kia, or even computers (people exist who struggle to use anything more complex than a power button, these can be intelligent well read people even).
If you do use Twitter say, to follow XYZ (not even certain this is correct, I don't and struggle to use Twitter although I have a general idea how it works), if they see some promoted or retweet involving a Tesla, they are likely to learn more or investigate further. Owning this would be a non insignificant marketing advantage.