[madoublet]

I think it is Surface envy. The iPads are just not very capable in productivity scenarios and Macs are not very flexible. So, if you want a touchscreen device for leisure and a productive device work work, you end up with two machines with very similar specs on the inside. It does not make a whole lot of sense, but it is the state of the Apple ecosystem. Now, Microsoft has a whole bunch of other problems (mainly around reliability) that make the Surface a bit of a mess. But, they do seem to have the right form factor for modern computing.