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by grumpyprole 1521 days ago
Apple has had significant hardware missteps too, such as the butterfly keyboard. Presumably some executive ordered "make it thinner" and did not accept any pushback!
2 comments

That executive's name was Jonathan Ive, and he should have owned his mistake.
They pushed him out(unofficially from what I heard)...the guy behind the iMac, iPod, iPhone and many other iconic devices. I'd gather that he has been forced to own the mistake.
Owning something and being forced to own it are not the same thing.
On the other hand, Apple is very good at reverting their mistakes and pretending they never happened. Who remembers the single button mouse, hockey puck mouse, iPod dock connector, emojibar without physical esc key, USB-C as the only connector and others?