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by mattbrewsbytes 1529 days ago
Maybe its more commercialization ala moneyball metrics on all media. They get analytics that tell them certain content gets more ads, ads feed the bottom line so that is what they do. Same for movies or "free" content on video services like youtube, twitch, etc. those go by the number of views. They have optimized their revenue funnels and counter culture things just don't pay.

The corporate consolidations have made it a conflict of interest for them to investigate themselves essentially (i.e. will you ever see stories on ABC that cast Disney in a bad light?)

You could say its ripe for a revolution but then you will have people asking how to monetize that revolution and you are back at the same problem.

1 comments

>Same for movies or "free" content on video services like youtube, twitch, etc. those go by the number of views. They have optimized their revenue funnels and counter culture things just don't pay.

I take it you haven't actually been on any of these platforms lately because there is an insane amount of niche content on all of them. In fact, catering to subculture and niche interests is what makes them successful.

Also, the commoditization of counterculture by mass media is a thing in general. Hip-hop, punk, anime, D&D, you name it.

I would say within a niche on something like youtube you will find the content is different from other topics but the format and "what works" is all the same. In-spot ads are the same companies pushing the same stuff - ray con, hello fresh, if its gaming its something shadow legends, etc. Do these channel owners actually use that stuff? (rhetorical question)

Any new person into a space has to mimic others that are successful in order to get views - copying thumbnail formats, topics, video length, "putting links in the description in case you're interested" (aka buy stuff with my affiliate code), etc.

This leads to content within a niche forming a monolithic format/topics because they are all following the same "what works" roadmap for every channel in that niche. Everything is for profit, to do things counter to that means it is unseen, except rare cases like LockPickingLawyer but even his stuff is now pushing the products they make.