[lostcolony]

Oh, I know; measuring is imperfect.

My point is just that there's a lot of room before it even hits the numbers quoted by the various 'studies', and given those studies all tend to be from perspectives of advertisers and click through rates (i.e., giving people time to wait makes them go "wait, do I even care about this?", whereas this is someone explicitly looking to a news source), it hardly is the problem the parent presents