[wooosh]

I think they have the same issues as any other popular science publication, where they are trying to tiptoe between making it palatable for a general (math/science inclined?) audience and people familiar with the field, and end up in an awkward middle ground.

While I'm not a massive fan of their writing, they cover quite a few interesting topics. I generally find clicking straight through to the paper/research they are covering is a much better use of my time.