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by vinhboy 1543 days ago
> It honestly feels like no matter what you buy, you get more or less the same hardware, and you’re most likely getting a heavily overpriced product just because some company printed their logo on it.

Isn't this like a known thing? Almost all peripherals on Amazon will have dozens of the exact same form-factor with different logos on it. You just buy the one that is the perfect intersection of costs, positive reviews, and shipping time. The assumption is that they all come from the same factory in China anyways.

8 comments

I have mostly stopped buying small electronics on Amazon, going to AliExpress instead. You get the same thing for much cheaper. The value Amazon has is in shipping time, but you pay a hefty premium for that.

It is important to note that the cheapest, unbranded (or counterfeit) products may actually miss components. Looking at the PCB, you may see an empty slot where a MOV or a filtering cap should be, underspecced components or blatant counterfeits (no, that cap is not a Nichicon!). They may be from the same factories, but brand names usually don't get that low, and they have people on site making sure the factories don't pull these stunts on their batch.

The most frustrating part is that I want no logo. It’s the worst of both worlds; no brand reputation, yet still covered in ads.
My friends laugh when i buy *anything, as the first thing i do is black-marker (i generally only buy black stuff) over any logos. For me, those little flashes of logo are just distracting.
While not the ideal solution to your needs, I've found that Brasso does a great job of removing logos from electronics with a little elbow grease.

I've used it on my LG television, my Levoit air cleaning machines, and other devices.

Or acetone a.k.a. the pure form of nail polish remover.
Yeah no, that'll dissolve those ABS cases in no time.
The Apple dongles have no branding on them. Other than their distinctive design language I guess.
Just curious.... why?
I live in a world overrun by capitalism and inundated with ads. The inescapable consumerism is sickening. That it’s the norm to run ads on practically every consumer product is absurd, and I feel gaslit that apparently everyone else is comfortable with it. We pay to remove ads from many services—why does my thousand-dollar bicycle still have a permanent billboard on the side? Have I not paid enough? Removing a logo from my life is one small reprieve from the dystopia.
I also try to cover up logos when I can, but that's the thing: to many, it's not seen as an ad, but rather a form of expression. Having an expensive brand might signal to other cyclists that one is supposedly more experienced, or more serious of a cyclist than people with cheaper bicycles (in reality, the skill is what counts, but the brand focus is what the companies want you to believe). So, it's supposedly a feature.

More examples in the winter fashion industry: supposedly, to wear a Patagonia jacket says you care about sustainability; to wear a Canada Goose jacket says you have a quality coat and can afford it; while to wear Arc'teryx means you're a pro outdoorsy bloke prepared for extreme weather. A lot of the price comes from people wanting to communicate stuff about their identity.

(Slightly off-topic, but the cheapest and most functional way to stay warm isn't a parka, but wearing multiple layers, e.g. a base layer, a puffer jacket, and a waterproof windbreaker.)

> The inescapable consumerism is sickening.

Well, where do you buy USB hubs in a world w/o capitalism and consumerism?

Communist China, just like we do in this world.
But the real China is full of capitalism and consumerism. Unfortunately, there is no place for communist in this world.
> Removing a logo from my life is one small reprieve from the dystopia.

And a great way to advertise to your peer group that you're comfortable and wealthy enough to be able to choose to disengage from the capitalist rat race!

Why should I pay a company to advertise for them?
Amazon Basics logo (or other generic company) looks a bit tacky
I'm not the same user, though I also prefer no/minimal logos on devices or clothing.

The practical advantage of no logos is that this avoids judgement. People may look down on you for spending so much to get an item from a brand, while other people might look down on you for spending too little. You could just not care about others' judgement, though other people could still treat you differently. Separately, there is the ethical issue of whether one frames visible logos as 'free advertising,' which might not be desirable to do.

The sociology text "Class: A Guide Through the American Status System" by Paul Fussell also explores why some people deliberately wear brands, while others avoid them.

On a (potential over-analysis) of why some people deliberately have branded items: ""Legible clothing" is Alison Lurie's useful term to designate things like T-shirts or caps with messages on them you're supposed to read and admire. [...] When proles assemble to enjoy leisure, they seldom appear in clothing without words on it. As you move up the classes and the understatement principle begins to operate, the words gradually disappear, to be replaced, in the middle and upper- middle classes, by mere emblems, like the Lacoste alligator. Once, ascending further, you've left all such trademarks behind, you may correctly infer that you are entering the purlieus of the upper class itself."

"Brand names today possess a totemistic power to confer distinction on those who wear them. By donning legible clothing you fuse your private identity with external com- mercial success, redeeming your insignificance and becoming, for the moment, somebody. [...] And this need is not the proles' alone. Witness the T-shirts and carryalls stamped with the logo of The New York Review of Books, which convey the point "I read hard books," or printed with portraits of Mozart and Haydn and Beethoven, which assure the world, "I am civilized."

On why some people deliberately avoid logos: "X people are independent-minded, free of anxious regard for popular shibboleths, loose in carriage and demeanor. [...] Since there's no one they think worth impressing by mere appearance, X people tend to dress for themselves alone, which means they dress comfortably, and generally "down." [...] If the Xs ever descend to legible clothing, the words-unlike BUDWEISER or U.S.A. DRINKING TEAM-are original and interesting, although no comment on them is ever expected. Indeed, visibly to notice them would be bad form."

The TL;DR of the whole hypothesis by Fussell is that some people avoid having brands on their physical stuff because they don't want others to see a logo on an item; connect the logo to values of a corporation as part of that corporation's "brand identity"; and make assumptions about that person's personal identity based on that brand identity.

>costs, positive reviews, and shipping time

Yes, this. There are a few exceptions, thing like ssd drives, ram, sd cards, etc which I buy from companies that I know manufacture their own. For random peripherals, I just make sure it's Amazon Prime so there won't be any hassle if/when I need to return them.

I make an exception for earphones. Unless you're buying off-brand, you can be pretty certain that you're not getting white labelled. I'm listening to an audio book on Shure TW2's w/ se215 heads attached... not much chance that's white labelled. Same for the lower quality but also lower profile Galaxy Buds Live that I use as well.

Amazon is just the dollar store on the internet where every product has 4+ stars.
A lot of the time, sure, this is exactly what happens. But other times, there is a distinct difference in quality. How do you know when you’re in situation A or B? You can’t trust the reviews. You can’t even trust that the seller will send you the advertised product half the time.
Just to expand on this: I suspect and have been told that almost all powertools follow this model. The markup for most tools in the same class is essentially branding only.
It’s _mostly_ kinda sorta like that. There are broad groups that are basically the same; Craftsman and Dewalt being owned by Black and Decker, for instance. But it’s a crazy web depending on particular tools or features it goes from a couple root manufacturers to a dozen or so. But there’s a lot of BS.

Pro Tool Reviews did a big break down [0] a while ago that was very eye opening for me. It could easily be out of date by now but I had no clue how deep the groupings went at the time.

[0] https://www.protoolreviews.com/power-tool-manufacturers-who-...

This is mainly because power-tool quality across the board has greatly increased - once you're into a "band" they're much the same, though there are differences it's usually one of "focus" not of quality.

If you're dealing with off-brand or no-brand tools, you can still end up with something entirely usable but crappy. The prices usually tell most of the story.

"Project Farm" on YouTube does really great tool reviews with zero BS. There are differences between major tool brands and it's not just a matter of same factory, different brand sticker like with a lot of electronics. https://www.youtube.com/watch?v=JpjBJ8aQ3NE is a good example. It's pretty hard to go wrong with any of the major players these days, more about what color you like or their tool ecosystem. I'm into Milwaukee and like a whole lot of their tools, so I ended up getting about a dozen of them over the years. Milwaukee tends to be on or near the top in terms of performance, and while that might not be necessary for occasional non-professional use, I have done a few things with them where I was glad to have the extra power or just have a well-designed tool that is easy to use. Festool is even more premium but when I started buying Milwaukee they didn't have any or maybe only very few cordless tools, and they were too expensive for me at the time. Home Depot does pretty awesome holiday sales on Milwaukee if you keep an eye out, and eBay also has great deals on "tool only" once you have some batteries in your ecosystem of choice, as people do things like buy combo packs and sell the individual tools they don't want. Milwaukee also has excellent batteries that while pricey, are again relatively easy to find deals on if you keep an eye out.

Hand tools are sometimes more about feel than actual performance differences, but over the years I've come to appreciate (and be able to easily afford) the nicer stuff. It's nice not stripping Phillips head screws now that I've got really nice drivers with excellent sharp grippy tips in all the different sizes to properly fit. I grew up with the poorly-made fake chrome set of "jewelers" screw drivers that I'm sure many of y'all also learned on. I guess it makes me appreciate Wiha / PB Swiss / Wera / Felo / Klein MIUSA / custom boutique stuff (check out Scout Leather Co and CountyComm TPSK for some of the best precision multi-bit drivers I've used) more now.

On hand tools, Project Farm reviews those too, e.g. https://www.youtube.com/watch?v=HP4uECoH8cc for torque wrenches.

I admit that there are some made-up Chinese brands that are just slapping a random name on stuff coming out of the same few factories and selling on Amazon (then changing the name if they get bad reviews) for tools, but that's only really at the bottom of the market. Mid and top-tier tools do actually have measurable performance differences in many cases. Whether that's worth it to you is for y'all to decide. I just really hate ruining a project / breaking stuff because of bad tools that can't do the job, and I dislike supporting companies that make knock-off designs (i.e. they don't pay for their own R&D) out of cheaper, weaker metals then selling look-alikes at still-too-much-for-what-you're-getting prices. There's actually a name for this in the bicycle world: "bike shaped objects".

I wish that most screws and hand screwdriver heads (I have more electronics than mechanical experience) were designed to not slip/strip in the first place. Torx is great, Phillips is not, I hear that there are alternative cross-shaped screw heads which don't strip, and I don't know if they work on Phillips screws or not. Though I don't have expensive hardened screwdrivers, and most products' screws aren't expensive and hardened either.
>It's nice not stripping Phillips head screws now that I've got really nice drivers with excellent sharp grippy tips in all the different sizes to properly fit.

Life hack: use a better screw. Pozidriv is 60 years old!

Wera bits are so worth it
In a competitive market someone would (supposedly) see the need and create a competitively priced product that is higher quality, but maybe doesn't have the brand recognition. But that doesn't really seem to happen. I think part of it is that gaming amazon reviews is cheaper than actually making a higher quality product.
if you go for cheap, you might get someone selling stuff with manufacturing defects
Usually you will see that in the reviews. Depending on the defect rate, stars will drop accordingly I find.
Problem basing on reviews is that people mostly only review when they receive and test the product for the first time.

Not many will bother finding the item and review it n months ago when the bad capacitors dies or they gave up frustrated by a recurring but intermitent issue.