[rayiner]

It’s similar terminology because it’s dealing with sending digital signals at high speeds using analog signals. “Modulation” just means the scheme by which sequences of bits are represented in analog signals. There necessarily has to be some sort of modulation. But the terminology is more related to common issues that arise from the receiving end reading the small, rapidly changing voltages and recovering the bit stream. Regardless of the modulation you face similar problems with keeping the clock in sync etc.