[bavila]

Without even reading any content, I feel there's a marked distinction just in the titles alone.

"Working with Claire" signals: This is an article about what it's like to work with me.

"How to work with me" signals: This is a set of rules I expect to be followed if we are to get along.

I am just immediately rubbed the wrong way by the latter, while I'd be willing to approach the former with an open mind.