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by briffle 1541 days ago
Yep, the rules were, for chip and pin fraud, the liablility was no longer on the retailer, but still was for swipe fraud. So there was a HUGE push from retail customers to get chip-and-pin in place to cut down on the amount of chargebacks, etc.

https://pointofsale.com/chip-card-vs-magnetic-stripe-card/