[antattack]

He actually received a clue from 'Susan', one of the doctors he demonstrated his application to: "in many cases I’ll just prescribe what I normally do, since I’m comfortable with it"

He should have sold his tool to sales and marketing at pharmaceutical companies who would use it to convince doctors to prescribe their product.

[abeppu]

But if you're selling a drug, aren't you going to rely on just the studies that show the efficacy of your product? If your drug _isn't_ the best according to the meta-analyses, this tool is of no help to you. And even if your drug _is_ the best according to the meta-analyses, that's because there are already multiple studies that show how good your drug is, and you can overstate your product's value by throwing out the rest of the studies.

[SgtBastard]

Agreed, at that point the value proposition is to some trying to close a sale to overcome the objection that the supplied studies are cherry picked.

Its... uh.... niche.