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by CydeWeys 1540 days ago
> There's a reason why Patek doesn't sell a $1000 version of their watch, or why Porsche doesn't make a Corolla competitor.

The minimum cost for an Omega watch is around $5,000. The Moonswatch that we're talking about here in this discussion is a Swatch. It may additionally have the Omega name on it, but anyone and everyone knows that it is a Swatch, produced to normal Swatch standards, on a Swatch assembly line. It has nothing to do with the line of mechanical Omega watches besides having the name on it.

The existence of an officially licensed Porsche toy car does not degrade the value of a real Porsche. Same for this Swatch.

1 comments

You are using the same logic that would cause somebody to make statements like "Ads don't work on me because I know they're ads".

Don't treat people like they are rational, because they aren't. If you seriously think the Moonswatch isn't canabalizing Omega's brand cache- just ask yourself: If Casio put out the exact same product with the exact same design, would people be lining up to buy it?

You don't actually need to answer that, because as somebody else pointed out, the Pagani Speedmaster already tried it, and it clearly didn't work.

People aren't buying this because they like the design, they are buying it for the Omega logo.

Try to justify it however you will, but at the end of the day, that $250 watch is an Omega watch in the eyes of those who buy it. It might not be a "real" Omega, but it'll still be an Omega watch. And that's too bad for those with "real" Omegas. Because nobody wants to be lumped in with a bunch of hypebeasts and dead-beats who spend an afternoon lining up for a toy watch.