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by ogwh 1545 days ago
Other platforms only look for similar content to what you've already seen. They don't take novelty into account.

If you like one picture of a dog on Instagram it'll just show you more dogs and you get bored. Watch a few YouTube videos about one topic and the algorithm gets fixated on it.

YouTube is so bad now that if you use it to listen to music the autoplay gets into an infinite loop of songs that sound near identical, it's torture if you don't already know what you want to see/hear.

In short the usual algorithms are tailored to find similar content only, rather than finding novel content several degrees of separation away from what the user has expressed interest in.

8 comments

It also seems very easy to take recommendation into your own hands on TikTok with long press -> “not interested”, which is very accessible. Once I started to get quite a bit of political / cultural war crap in my feed; I “not interested” a few of them, the feed improved markedly almost immediately. With YouTube I guess you can sort of influence your recommendations by digging into your watch history and deleting a bunch of stuff, but it’s tedious and ineffective. “Not interested” on YouTube front page seems useless, I still get pushed the same repetitive stuff, maybe from another set of channels.
TikTok and HN (to a lesser degree) are the only places that don’t force feed me racial culture war stuff.
> with long press -> “not interested”, which is very accessible

First time I heard about it. If it's hidden behind an undiscoverable gesture/tap, it's not accessible.

IIRC it’s among the first things they onboard you about. It’s also in the share menu, you should have seen it if you ever tried to download or share a video, or create a duet, or something. Long press is just an easy way to bring it up. Given the percentage of people commenting on TikTok threads who’ve never used it, “first time I heard about it” doesn’t mean much.
"Don't recommend channel" is very effective for me to ignore creators I just don't care about or content I'm at moment not interested in.
YouTube recommendations used to be quite good for a brief amount of time when google brain originally took over it I think? Now it’s a mess but it’s clearly due to exec meddling. like their absolutely product destroying migration towards videos 8 minutes or longer; most original content is now fully shit because they are filling it up with garbage to pad the time and release in a cadence. All stupid rules imposed by YouTube, which just takes creativity out of people.

It’s also possible any recommendation system can only stay pure for a few years until everyone from both sides is gaming them so badly for money it just cannot work anymore.

I was trying to show a friend some features of a keyboard I just bought that I’m pretty excited about. It’s still in the mail, so we pull up YouTube on the nearest screen and type in the name of the board. The first and most popular video that came up was 14 minutes long, but looked high quality. As we skim through it, we realize that it’s mostly this guy speaking ad nauseam about himself with very few significant shots of the keyboard. We had to go back to search and go all the way to the long tail keyword-wise to find a video that gave us what we wanted. Yeah, YouTube search isn’t what it used to be, and my experience tracks with your suggestion that it’s executive meddling.

If that’s what YouTube wants to be now, that’s fine. My question is now where do I go to find what YouTube used to be (TikTok, maybe)? It’s ironic too, because it’s like they don’t realize that as a millennial I was drawn to YouTube because it _wasn’t_ TV.

On the other hand, if I ever fall alseep in front of YouTube with the autoplay on, I will more often than not wake up in front of either Tom Scott's unedited video about sending garlic bread to space[1] or Micheal from Vsauce reciting primes for 3 hours[2] (which tends to result in some pretty interesting dreams tho)

[1]: https://www.youtube.com/watch?v=YKAblynZYhI

[2]: https://www.youtube.com/watch?v=NHEaYbDWyQE

But if the videos are longer then people stay on the site for longer! It must mean that they like it more.

Or, you know, your platform makes me watch ten minutes to find something that would take 30 seconds otherwise, so fuck your platform.

Same reason why I am absolutely terrified of playing any instrumental music on Spotify. I let one track run till the end and my next 2-3 discover weeklies will be filled only by instrumental music.
i used to instinctively turn on private mode every time i opened the spotify app (on desktop at least, since it was easy enough to get at)

with youtube i usually open a video in a incognito tab anytime im watching something random, otherwise it takes weeks of clicking "not interested" just to get rid of some recommendations. sad times

i basically ignore all the recommendations ¯\_(ツ)_/¯
I have the same experience with vocal music on YouTube Music, funnily enough. I greatly prefer instrumental music but you listen to one vocal album and suddenly all they recommend is singing.
You can use this behavior to your advantage though. I have my browsers set up to delete cookies when they are closed and from the surface this works for Youtube recommendations. If I open the site I only get very generic popular/pushed content.

So after I watch that instrumental music video, there will be a mass recommendation for other instrumental music. And that's nice, because I apparently was in a mood for that. And the next day, I open my browser again and they are all gone! I can dive into the music for the mood of that moment right away.

Huh... I guess I never really noticed, but you're right. I used to listen to entire genres on YouTube and let the recommendation engine pick the next video. I discovered some cool songs that way.

Now, maybe I'll type in a song title, listen to the song, and the next video is a live performance of the same song... Followed by a lyric video of the same song.

YT seems to have made some change to dump regular trending stuff into recommendations.

I really miss the option to tell it that I just really don’t want to see sports.

It's interesting that these companies go into these different product directions, while i assume they're both looking at similar metrics, and optimizing for the same outcome: engagement and number of users.

Somehow YouTube is seeing more engagement by showing more of the same, and TikTok is seeing even more engagement from showing fresh content.

Maybe the risk of an upward trend in outcomes, that blurs the fact that you could see even better trends by done things differently.

For me, YouTube is literally the same - I get the same videos thrown into my feed in repeat. Apparently this converts well for YT and the result is that my feed is maybe 10% genuine discovery. The rest is shit.
YouTube also does this weird thing for me where, for example, I watch a couple of videos of an android related YouTube channel about new phones, and then it’ll recommend me videos from 2008 about phones being released then. Lol
this is Hill climbing, right? https://en.wikipedia.org/wiki/Hill_climbing
Yes. How do you deal with hill climbing in product management? How do you know that a 10% improvement in outcomes is bad, and a different approach could have given you 50% or 100%? More experimentation, more 'how might we'? Google is known for trying different approaches (many shades of blue for a link), but somehow none of their experiments indicated fresh content is important? Or is it just a matter of product management 'playing it safe' at Google, where they know 10% outcome improvement is good enough to keep their job?
My guess is limited time frames within some standard A/B testing protocol. Give people very similar content over a 1-2 week period, and they'll watch more of it. Give people very similar content over a 6 month period, and they'll get bored and leave. If your testing protocol doesn't look for long term effects, you'll never see the longer effect in any of your tests.
Reddit made a change recently (in the last week or so) along these lines, to start injecting new subreddits in to your feed. They've picked up on this too.
Reddit is getting / is pretty good in my opinion
I've been a long-term subscriber to Google Play Music, now YouTube Music, and the change introduced and reinforced what you say. Each time I open the app it's to meet the same recommendations and automatic playlists; barely anything new. About time I got serious about transferring to Spotify.