[r_hoods_ghost]

I don't understand how you can say "we didn't intend to... send unsolicited emails... " when this is literally what you did. It is very clear that you did actually intend to send unsolicited emails, because you sent unsolicited emails and have just given your reason for sending unsolicited emails. You are not being honest with yourself or others by saying this.

[TobTobXX]

We didn't (intend to spam you) or (send unsolicited emails). Works? In dubio pro reo.

[r_hoods_ghost]

Meh. I don't think there's anything ambiguous about the fact that they consciously sent unsolicited emails for what they've admitted are essentially marketing purposes. That they didn't think there was anything wrong with this, and didn't consider that this would be viewed as spam, I'll concede. But that just makes them ignorant / naive / unethical (take your pick). I don't think this is a hanging offence, but I do think that their "apology" is at best an exercise in self-justification.