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by mikysco 1545 days ago
"With this in mind, a few months ago, our company, AE assembled a subscription video platform for health and fitness"

Did I miss something or does the blog not link to the new platform?

2 comments

Yeah the link is there with the text “subscription video platform”: https://instillvideo.com/

Took me a minute to find it again because their visited link color is the same as the text color

Ah good catch! Yeah the hyperlink color was the same as text for me, too
Thanks for pointing that out!

I work at AE, and we've actually been meaning to fix that for a while, but for some reason we prioritized making another theme of our blog that looks just like pg's blog (https://ae.studio/blog/victims-of-vimeo#pg) instead of making links that people realize are links.

I think we were trying to not be too promotional or something, but we should probably fix this, and we will now!

Yeah so what is their pricing?
Right now our pricing is $1/user, but with a minimum of $500. We're considering adding a self service option at a lower price point (as this definitely prices out some potential customers), but right now we only offer very white-glove service for our customers and its not economically viable for us to cater to smaller customers with the level of dedication we want to deliver to each of them. We have a dedicated account manager for all our customers, offer iOS and Android apps released under the customer organizations, develop features for the platform based on customer requests, help with migration and design, etc. It's interesting that Vimeo is also now not catering to smaller creators, as its something we decided not to focus on also for viability reasons early on and instead double down on providing a better platform for a higher price point. Vimeo's decision also makes me reconsider if we should allow a cheaper self service option on Instill - the thing I worry about is that given variable costs like streaming we'd have to cover, we'd still need to charge some amount that people didn't feel was "cheap" and so they would expect some greater value to accompany the offering that we wouldn't be able to deliver (ex. we wouldn't be able to have as fast support or an AM help them set up their offering, etc.)