[bryanrasmussen]

hmm, which of these two am I drawn to:

>“Theory and practice of effective sleep”

>“Seven insights about sleep”

hmm, the first one sounds like an in-depth exhaustive text on the subject that if I have the time to read it I will definitely learn something from.

The second sounds like SEO listicle crap at least 5 of which insights will be really obvious things that only an idiot would need explained to them, 1 of which will sound deep and insightful but if I read the first text will turn out to have been misinterpreted and actually mean almost the obvious of what is supposed, and 1 of which might be slightly helpful.

I think I might want to read the first, but only if I really want to learn something about sleep, and I might read the second one for some reason at some point and immediately think why do I waste my time with this stuff.

[bryanrasmussen]

past the edit window, so "almost the obvious" is supposed to be almost the opposite, guessable from context. In my defence, was writing with very low light late at night and tired.